BLOW • the new style of integrity
Building a powerful brand image for a game-changing market impact
2-20 × Holland America Line
Port Profiles
2023 / 2024Overview
Holland America Line faced a pivotal moment in the wake of the COVID-19 pandemic. As they prepared to resume operations, the challenge was to rejuvenate their brand and re-establish their market position. The objective was not just to recover but to emerge stronger, with a renewed focus on captivating and engaging content that resonates with their audience.
Enhancing the onboard experience was crucial to achieving this goal. Recognising the evolving expectations of our primary audience silvers seeking both relaxation and enriching experiences—we understood the need to elevate how information was delivered. This led us to transform the onboard experience with tailored content that aligns with their desire for informative and immersive travel insights.
Videos Processed
Destinations Covered
Active Minutes to Date
Services
Research and Analysis
Copywriting
Voiceover
Video Editing
Motion Graphics Design
On-Site Production and Capture
Brand Integration
Quality Assurance
Project Management
Experience Design
Essential travel tips at every nautical mile. From docking locations and climate to transportation options and visitor centers, every detail is tailored to the destination. Insights on Wi-Fi, currency, and language complete the picture, ensuring that each port visit is seamlessly integrated into the onboard experience.
Points of interest and key historic facts are seamlessly integrated to enhance the experience. By revealing the rich context and significance of each destination, we provide travelers with a deeper, more immersive journey that makes every visit both informative and inspiring
Interactive Showcase
On-demand access from every stateroom TV brings essential travel info right to guests’ fingertips. With captions and subtitles in multiple languages, every traveler stays informed and ready for their next port of call.
Credits
- CD / Project Manager - Cyril Dovhan
- Project Coordinator - Stas Melnichuk
- DP - Dziana Gas
- Production Manager - LaCharles Trask
- Lead Editor - Guido Giardino
- Editor / Motion Designer - Vitalii Levytskyi
- Editor / Motion Designer - Iwan Muhamad
- Editor / Motion Designer - Timothy Kasatkin
- Editor / Motion Designer - Demi Savon
- Motion / 3D - Tanya Zoobko
- Lead Copywriter - Elizaveta Shaikhulina
- Copywriter - Maria Bakhmetieva
- Copywriter - Dion D
- Copywriter - Wynter Rhys
- Copywriter - Callie Solberg
- Copywriter - Chris Birkmeier
